Mass retailing revolves around the proper placment of products, which, in turn, works towards the establishment of a powerful brand presence. This is the sector in which K-Markt Retail Services works. Through premier retail merchandising, K-Markt facilitates the movement of a given brand’s product, providing expert placement.
Through merchandising, sales, and key accounts services, K-Markt’s core offerings drive the retail supply market.
Merchandising Services implements:
Overseen by Sales Services, Merchandising Services takes brand offerings to the next level, creating excitement around products, services or brands at store level.
The key resource that closely monitors, manages, and maximises a brand’s retail, operating or trading environment in terms of the actual offering itself.
Sales Services ensures that maximum stock levels are maintained, brand visibility maximised and stock exceptions are efficiently and effectively processed.
These are effectively the “key” between brand management and ground level activity in retail.
Key account services translates brand leaders’ objectives into effective in store reality.
Key Account Services is the primary link between brand leaders and sales or merchandising staff who “make it happen” on the retail shop floor.
Somewhere between the brand leaders’ intent and the retailers’ activity lies a function neither have either a competency for, nor do they desire to establish and manage such a resource-intensive activity.
This is where K-Markt Retail Services steps in:
K-Markt’s core function is the management of product and service flows from back-end to storefront. This includes:
Stock levels merchandising,
Promotional and display aids
Via a trickle-down communications medium – from brand owner to key accounts manager to shop floor sales and merchandising – K-Markt integrates brand objectives with retail realities,K-Markt lubricates the friction between brand presence and development and retail policy and trading environment.
K-Markt represents compelling promotional activation.
In the mass retailing environment, the core activity of brand owners is to develop its market presence in the minds and hearts of its consumers as well as new potential markets and, simultaneously, to deploy logistics resources to effectively deliver it’s offering to the retail environment.
The retailer, on the other hand, has at its primary function, the provision of a comforting and inspiring buying environment for those same consumers, at a bricks-&-mortar level, and the maximisation of actual sales conversions in the process.
An experienced player in Southern Africa’s retail marketing field, we offer our clients exceptional sales services. Our expertise includes retail services, sales and merchandising, outsourced retail solutions, promotional activations, and outsourced merchandising.
We expertly assist our clients in the management of key accounts, offering our proficient capabilities in the servicing of H.O. requirements, regular reviewing of supplier’s sales reports, planning of new promotions, listing of new products, streamlining of ranges by means of quarterly buyer reviews, and the implementation of standards set by mass merchants and other retail H.O.s.
Leaders in the retail market, with a wealth of experience, we are well-equipped to offer some of the finest retail services on the African continent. From outright retail to outsourced sales solutions, sales is a major factor in K-Markt’s core capabilities.
K-Markt ensures the smooth flow of a brand’s products
From a retailer’s receiving area
To a prime position on the shelf.
Once there, to supplement this presence with eye-catching, attractive and enticing promotional displays
In real and simple terms, K-Markt provides effective outsourced retail solutions
In this fashion, a brand owner no longer has to concern itself with the bother of keeping in store stock levels adequate – a responsibility traditionally that of the retailer – nor does it fear that its brand promotion will be side-lined in the populous and competitive mass retailing environment.
Similarly, retailers managing tens of thousands of product lines have some of the pressure removed with the aid of on-the-ground resources such as those offered by K-Markt Retail Services.
With well-established relationships with its mass retailer client base – including, but not limited to such dominant forces as:
Pick ‘n pay Super, Family and Mini stores
Toys R Us
K-Markt Retail Services is well-placed, effectively-resourced and sufficiently experienced to handle any retail service requirement.
In terms of retail marketing services South Africa has no equal. read more…
We are proud of our admirable portfolio of clients throughout South Africa, and the rest of Africa. We provide our clients with world-class mass-outsourced merchandising, the management of major accounts and sales services. Among our satisfied clients are Academy Brushware, Afriag, Afritronics, Bag Ladies, Bantex, Castle Timbers, Chicabee, Cochrine Engineering (Robowire), Cyberdyne, EJ Trading, Eurolux, Fascor (Makro Stores), Fox and Son (Lumeno), Futura Footwear, Gedore Hand Tools, Golden Nectar, Growing Manufacturers, Hadeco, Hillmark, Home of Living Brands, Homefront, Intex, Luks Brands/Skull Candy, O2 Gone, Opal Sports, Opengate, Osram, Permoseal, Powerfix (Makro Stores), Prominet Paint (Evolve and Sherwood), Radiant Lighting, Retractaline, SA Cotton Waste (Mutton Cloth), SA Leisure, Safetop (Nuts and Bolts), SISO Toys, Skill Kraft (Benzomatic), SNT Sports, Spectra Spray, Starke Ayres, Steel Craft, Stingray, Stoneshield, T2PH, Tudor Photographic/Sandisk, Ultitrade (Bormioli), Upat (Fisher), W.G. MacDonald Coolgear, WHD Gardena, and Zodiac.